Rich Hanley, associate professor and director of the graduate journalism program in the School of Communications at Quinnipiac University, was quoted in a Hartford Business Journal article on the Hartford Courant’s new strategy of allocating more resources to the digital side of the daily.
“Hartford Courant has been around for more than two centuries, and it is embedded into the culture of Connecticut, but it is not immune to the issues facing the media industry,” Hanley said.
The organization’s goal is to maintain a strong print edition while pleasing its readers. Unlike newer media companies, the Courant must consider its 250-year tradition when making decisions.
“If you are used to operating under one revenue model and you have to shift to a new revenue model, that is always difficult,” he said. “I don’t know if the Courant can go full bore with all this uncertainty hanging over its corporate ownership.”